Season 1
Buy It Now
13 EPISODES • 2024
Season 1 of Buy It Now was released on October 30 and consists of 13 episodes.

Episodes

1: The Panel Gets Dirty
Oct 30, 2024
Host JB Smoove welcomes Goop founder and CEO Gwenyth Paltrow, Ring Doorbell creator Jamie Siminoff, and Amazon executive Carmen Nestares to hear pitches from 4 different entrepreneurs. A backyard party game, an emergency medical device, a dirty snack food, and a ‘magic in a bottle’ product compete for a spot in Amazon’s exclusive Buy It Now Store and the chance to win $20,000.
2: The Bug Scream
Oct 30, 2024
Host JB Smoove welcomes Emmy winner and social media sensation Tabitha Brown, Ring Doorbell creator Jamie Siminoff, and Amazon executive Michelle Rothman to hear pitches from 4 entrepreneurs. A slay-ing beauty tool, the daddy of all cleaning appliances, a fashion item that fits the bill, and a quirky home tool compete for a spot in Amazon’s exclusive Buy It Now Store and the chance to win $20,000.
3: Turning Up The Spice
Oct 30, 2024
Host JB Smoove welcomes comedian and AC Barbeque founder Anthony Anderson, Ring Doorbell creator Jamie Siminoff, and Amazon executive Tanner Elton to hear pitches from 4 entrepreneurs. A tech device for the urban commuter, a revolutionary kitchen tool, a royal food item, and an explosively fun kids product compete for a spot in Amazon’s exclusive Buy It Now Store and the chance to win $20,000.
4: Episode 4
Nov 6, 2024
5: Episode 5
Nov 13, 2024
6: Episode 6
Nov 20, 2024
7: Episode 7
Nov 27, 2024
8: Episode 8
Dec 4, 2024
9: Episode 9
Dec 11, 2024
10: Episode 10
Dec 11, 2024
11: Episode 11
Dec 11, 2024
12: Episode 12
Dec 11, 2024
13: Episode 13
Dec 11, 2024
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