2001. The World Trade Center towers are still standing and the French are world champions… M6 launches its new show “Loft Story”. Behind the one-way mirrors, at the helm of the show, a group of young producers are ready to do anything to find a place in the big leagues. They are not yet 35 years old and together they have to think of everything. But the show will quickly become a social scandal and shake all the certainties of these pioneers of 'reality TV'.